London based creative director
& children's book author
---- After law school and a fun year in Brazil I began a creative career in Paris, where I was born, working as a freelance copywriter, magazine editor and journalist. In 2010, I moved to London and loved the city so much I never left.
As a creative I've worked with leading tech, mobility and luxury brands across all advertising media from cinema and TV to social, outdoor and print.
I've generated award winning (and award losing) ideas, localised campaigns for Europe, Russia, Turkey, Middle-East, Asia… I led many wonderful teams and fun projects.
Because I love stories and the superpower that is a child’s imagination, I also write books and scripts for kids.